MANifesto

  • MANifesto sketches
  • MANifesto sketches
  • MANifesto sketches
  • MANifesto sketches
  • MANifesto sketches
Description

This promotional campaign was designed around the beard manifesto from whiskerino.org. The campaign consisted of a poster containing the entire manifesto, a brochure breaking up the manifesto into icons, buttons, and bumper stickers.

Concept

The poster was printed on sandpaper and covered with real bandages and blotted toiletpaper to represent a shaved face and wow audiences. The manifesto’s final word, “MAN”, is created with real hair to leave the audience with the manifesto’s call to action—”I WILL have a beard, I WILL be a man!”